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LOS ANGELES . VENICE BEACH

Los Angeles Research
& Innovation Loft.

2,500+

SQUARE FEET

2004

EST.

I

CLIENT AT A TIME

310-396-2111

DIRECT LINE

THE SPACE

AMENITIES

FLOOR PLAN

RECRUITING

NEIGHBORHOOD

HOTELS

BOOK THIS SPACE →

Venice, California the West Coast's first non-traditional focus group venue.

Located on the border between Santa Monica and Venice, just a few blocks from the beach. Clear skies, palm trees, and the Pacific as your backdrop. The 2,500+ square foot space is multi-level, fully furnished, open and spacious — with private rooms as well.

Our West Coast space got its start in 2004 and strives to provide market research clients with a fresh, alternative environment for the creative juices to flow. Our goal is to lay the springboard for inspired insights, without sacrificing any of the standard niceties and expected services that come with more traditional facilities.

AMENITIES & CAPABILITIES

Everything you Need
Nothing you don't.

01

HD Video Streaming

Professional live streaming and remote viewing for off- site client teams.

02

80" HD Monitor

Large flat panel HD monitors for closed-circuit viewing. No one-way mirrors.

03

HD Video Recording

High-end HD cameras throughout for full session capture and archiving.

04

Private Client Suite

Dedicated client viewing room, fully separated from the session space.

05

Full Catering

Catering available for clients and respondents. Setup and service included.

06

High-Speed Wi-Fi

Enterprise-grade internet throughout the space. Backup redundancy available.

07

On-Site Staff

Dedicated facility team present throughout every session for seamless support.

08

Multi-Room Layout

Open plan with private rooms for IDIs, dyads, focus groups, and workshops.

FLOOR PLAN

2,500+ sq ft. Multi-level. Open and Private .

The LA loft's multi-level design creates a natural separation between session spaces and client areas open where it should be, private where it matters.

Main Research Room ]

Client Viewing Suite

Break-Out / IDI Room

Respondent Waiting Area

Catering & Prep Kitchen

IN-HOUSE RECRUITING

We find the right
people.
Every time.

"Participants do not find us.
We find them."

Open House Lofts handles all of its own recruiting in-house. Environment and methodology are critical parts of any research project – but recruiting is the most critical part.

Our organic recruiting methods, vast network, and decades of experience with finding the best respondents — regardless of specs or incidence rate — set us apart from every other facility in the market.

We do not rely on open sign-ups, self-identified respondent pools, or mass digital recruitment. Our Los Angeles network has been built through real, decades-long relationships across Southern California and beyond.

No one-way mirrors.
Ever.

We do not have one-way mirrors in any of our spaces. Instead, we use closed-circuit viewing via high-end HD cameras and large 80" flat panel HD monitors throughout the client suite.

This way, our clients can enjoy a premium, up-close and personal viewing experience — while respondents feel genuinely at ease. When people do not feel watched, they talk differently. That difference Matters.

THE NEIGHBORHOOD

Venice Beach, Los Angeles.

546 Rose Avenue sits a few blocks from the Pacific- on the border between Venice and Santa Monica. Boardwalk culture, independent galleries, world-class dining, and the kind of California light that makes everything feel possible. There is nowhere else in research quite like it.

BOOK THE LA SPACE

Ready to bring your
research
to Venice Beach?

Contact us for rates, availability, recruiting inquiries, or to
schedule a walkthrough of the New York loft.

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